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What do you do when your healthcare practice loses 80% of its business almost overnight?
Lisa Taglauer and her partners had spent years building their physical therapy practice. By 2019, they had grown to five locations, roughly 62 team members, and had just experienced their best financial year ever.
Then everything changed.
In March 2020, only days after the team met to plan their next phase of expansion, the business dropped 80%.
Roughly half the team was laid off. Two clinics eventually closed. Hiring didn’t meaningfully resume until 2023.
But they didn’t quit.
In this episode of the Financial Beast Podcast, Lisa explains how her team rebuilt the practice by confronting weaknesses that had been hidden during the good years.
You’ll discover:
- How a thriving physical therapy practice lost 80% of its business almost overnight
- Why Lisa and her partners never seriously considered giving up
- How the crisis exposed weaknesses that growth had hidden
- Why financial reserves became a critical lesson
- How leadership changed after the collapse
- Why they started involving employees in strategy and execution
- How better communication helped rebuild the organization
- Why they completely redesigned their company core values
- How they use Net Promoter Score and Employee NPS
- Why employee engagement became a leading indicator for growth
- How the practice returned to roughly 25% year-over-year growth
- Why they’re prioritizing culture before opening more locations
- How owner distributions changed Lisa’s view of successful leadership
- Why they’re already looking at the practice through the eyes of a future buyer
- What healthcare practice owners can learn from their comeback
This isn’t simply a story about surviving a difficult period.
It’s about what happens when a crisis exposes the weaknesses inside a successful business, and how better financial discipline, leadership, communication and culture can create the foundation for a comeback.
If you’re a physical therapist, veterinarian, dentist, optometrist, chiropractor or other healthcare practice owner navigating growth, financial pressure or uncertainty, this conversation is for you.
🎙️ Subscribe to the Financial Beast Podcast for financial strategies, practice growth insights, exit planning and wealth-building strategies specifically designed for healthcare practice owners.
CHAPTERS:
00:00 The Art of a Healthcare Practice Comeback
01:49 Building a Physical Therapy Practice
04:14 Opening Days Before Hurricane Katrina
07:31 From Record Growth to an 80% Collapse
10:06 Laying Off Half the Team and Closing Clinics
14:16 The Financial Weakness the Crisis Exposed
16:54 Rebuilding Leadership, Communication & Culture
24:19 The Metrics That Proved the Comeback Was Working
29:48 Reaching 25% Year-Over-Year Growth
30:50 Growing a PT Practice Without Over expanding
32:59 Owner Distributions and Financial Recovery
34:44 Preparing a Healthcare Practice for an Exit
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